Wild co-founders ‘land £100m’ from sale of natural deodorant maker
www.theguardian.com
external-link
Childhood friends sell upmarket brand to Unilever, the maker of Marmite, Dove soap and Lynx deodorant

I editorialized the article title, and I realize the article is a year old. But I only just found out about this buy out yesterday.

I have been using Wild’s refillable deodorant for over 2 years. It has been great not throwing away a huge chunk of plastic, and instead tossing a small bit of cardboard into the compost. But now they are part of a mega corp.

I got my wife and daughter switched over recently, and my wife has been using their chapstick too.

My daughter found Fussy as an alternative. I saw a video showing that Fussy’s refills fit into Wild’s cases.

I will be making the switch as soon as I run out of my current stock of Wild refills.

Wild, An Almost Zero Waste Toiletries Company Sells Out To Unilever

At first I thought the first word was sarcasm and didn’t realize the company was called “Wild”

@corsicanguppy@lemmy.ca
link
fedilink
English
12M

Wild, An Almost Zero Waste Toiletries Company Sells Out To Unilever

At first I thought the first word was sarcasm

Not in English. Not with that punctuation. You missing a tree? :-p

To be fair, the delimiting was lame, too, as it was missing the trailing delimiter; but in an objective guess where there was no (semi-)colon and the American Ghost Comma exists, that Ghost Comma is the likely case.

nocturne
creator
link
fedilink
112M

I realized that as i was trying to write the title. But that was the best I could come up with since the guardian title was so shit.

Create a post

Discussing ways to reduce waste and build community!

Celebrate thrift as a virtue, talk about creative ways to make do, or show off how you reused something!

  • 1 user online
  • 1 user / day
  • 8 users / week
  • 26 users / month
  • 79 users / 6 months
  • 1 subscriber
  • 120 Posts
  • 894 Comments
  • Modlog